How to Grow a Substack That Actually Feels Good
5 things I’d focus on if I were starting over on Substack today
Don’t use too many emojis.
Don’t write long sentences.
For the love of god, NICHE DOWN.
There are SO many voices out there, each with their own story, style, and strategy.
Why some things work. Why others don’t.
I remember exactly one year ago, starting my online writing and solopreneur journey. It was kind of tough to find my own way and rhythm.
Because, of course, you want to do what works. You want to succeed.
So, you start copying other people’s style, voice, techniques. Until you sound exactly like everyone else.
That’s what I did.
And somewhere along the way, I kind of lost myself. And now, with AI everywhere, it feels even harder to stay true to your own voice.
But now it’s more important than ever.
If I had to grow from scratch again today, 1 year later, here’s what I’d actually focus on. Without losing my voice.